Amazon (cloud services), eBay (eCommerce), Square (mobile payments) and BBVA (bank) all have application programming interfaces for sending notifications, each one with their own outlook, market and goals.
Google's two latest projects refer to the websites of the future and are mostly focused on content loading speed and user experience. These two issues have become an obsession for Google, not only in terms of the media but also as referents to the whole World Wide Web. If you want to know more about it, you can download this ebook.
Facebook has multiplied its advertising revenue thanks to improvements in its user experience for mobile devices. Furthermore, the social network's Instant Articles have added new advertising formats, features and recirculation models.
Google now has four advertising models to monetize mobile formats: ordinary banners, interstitial ads, native advertising and video formats.
Cinemagraphs are a visual format mixing photography and video. As they create a greater impression than static images, they are being increasingly used by international brands in advertising. Here, we explain how to create your own one.
New Relic is one of the best tools for measuring the performance of a service infrastructure, from backend to frontend: it measures the performance of browsers, APIs, servers, mobile apps, and even their integration with Amazon Web Services.
Keeping your digital identity safe is one of the main challenges of the financial services industry. Using APIs is a way to improve security and minimize risk, quickly and cost effectively. And there are other tools, as biometrics, geolocation and social media.
Despite their vital role in the economy, small and medium-sized enterprises are too often underserved by financial industry. An expert panel at BBVA’s Fintech University showed how to address this challenge.
APIs demonstrate every day to be useful in many and varied sectors, including human resources, as they can help job seekers as well as companies requiring the services of professionals.
There’s probably nothing more fundamental in financial services than the need to safely and securely make a payment. But payments are far from simple, and global changes are transforming the payments sector. Recently, BBVA’s Fintech University in San Francisco put a spotlight on the topic. At the forum, a panel of experts discussed payments from a Silicon Valley perspective.
